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Crayola Enters Soda Aisle. Back To School Win?

Crayola Enters Soda Aisle. Back To School Win?

Plus: Hobonichi expands U.S. retail, planners go mainstream

Zihan Lyu
Zihan Lyu
Weekly NewsletterWeekly Newsletter
Most brands will get Peak 2025 wrong...

Most brands will get Peak 2025 wrong...

Plus: Flying Tiger scales up across the Balkans

Zihan Lyu
Zihan Lyu
Weekly NewsletterWeekly Newsletter
Tariffs Push Back-To-School Costs Higher

Tariffs Push Back-To-School Costs Higher

Plus: Moleskine’s NASA-inspired notebook collection blasts off

Avinash Duggempudi
Avinash Duggempudi
Weekly NewsletterWeekly Newsletter
Temu Opens Doors For US Stationery Brands

Temu Opens Doors For US Stationery Brands

Plus: Subscription gifts surge as Q4 LTV lever

Avinash Duggempudi
Avinash Duggempudi
Weekly NewsletterWeekly Newsletter
ClickZ Stationery | Paper Vs Digital: Premium Moments Still Choose Print

ClickZ Stationery | Paper Vs Digital: Premium Moments Still Choose Print

Plus: Stone paper emerges as a new materials edge

Avinash Duggempudi
Avinash Duggempudi
Weekly NewsletterWeekly Newsletter
ClickZ Stationery | Local Shops Rally For Stationery Store Day Boom

ClickZ Stationery | Local Shops Rally For Stationery Store Day Boom

Plus: New Hello Kitty campus line attracts Gen Z pen lovers

Avinash Duggempudi
Avinash Duggempudi
Weekly NewsletterWeekly Newsletter
ClickZ Stationery | Amazon Conversions Influenced by TikTok Ads—Halo Reveals All

ClickZ Stationery | Amazon Conversions Influenced by TikTok Ads—Halo Reveals All

Plus: Wayfair pushes “Black Friday In July” to clear inventory

Rafe Houston
Rafe Houston
Weekly NewsletterWeekly Newsletter
ClickZ Stationery | Are You Misreading Your Best-Performing Channels?

ClickZ Stationery | Are You Misreading Your Best-Performing Channels?

Plus, Castelli’s Italian notebooks fuse craftsmanship with customisation

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
ClickZ Stationery | Prime Day Boosted by TikTok? The Stationery Angle

ClickZ Stationery | Prime Day Boosted by TikTok? The Stationery Angle

Plus, Archer & Olive’s latest drop is a case study in product-led growth

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
ClickZ Stationery | Care Bears and Sesame Street Collab for Lifestyle Collections

ClickZ Stationery | Care Bears and Sesame Street Collab for Lifestyle Collections

Plus, What Bees, Burgers and Brand Budgets Can Teach Us About Marketing Measurement

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
ClickZ Stationery | Hotel stationery becomes art — and a marketing masterclass

ClickZ Stationery | Hotel stationery becomes art — and a marketing masterclass

Plus, Paul & Joe’s stationery collab shows how joy can drive loyalty

Sophie Bruxner-Randall
Sophie Bruxner-Randall
Weekly NewsletterWeekly Newsletter
ClickZ Stationery | "It’s just a pencil" — until it's not

ClickZ Stationery | "It’s just a pencil" — until it's not

Plus, Faber-Castell and KOKUYO lead premium market with eco-first innovation

Sophie Bruxner-Randall
Sophie Bruxner-Randall
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